Brand Aware pros
Positioning Your Practice or Business in Front of Your Targeted AudienceBranding ServicesBranding NewsTurn Your Expertise Into a Client Magnet
Build trust, retain clients, and grow your practice/business with professionally crafted newsletters.
You’re Great at What You Do. We Help Make Sure Everyone Knows It.
Whether you’re a doctor, CPA, attorney, real estate professional, business owner, or other professional service provider, your success depends on strong relationships and a steady stream of new clients. But, staying top-of-mind with existing clients, prospects, and referrals can be tough when you’re focused on serving your current clientele.
That’s where we come in. We create custom-designed, expertly written newsletters that reflect your voice, showcase your expertise, and build lasting connections with your audience.
Newsletters Are More Than Just Email… They’re Your Secret Growth Strategy
Professional newsletters have emerged as one of the most cost-effective ways to market a service-based practice or business. Why? Because they keep you in front of your audience regularly – with value-driven content that builds trust, educates, and invites action.
Imagine landing in your clients’ inboxes every month with something genuinely useful. Not only does it remind them of your services, but it also makes it easier for them to confidently refer you to others.
Here’s what a smart newsletter strategy can do for your practice/business:
- Keep your name top-of-mind with past and current clients
- Position you as an expert in your field
- Increase client loyalty and repeat business
- Generate referrals and word-of-mouth exposure
- Drive traffic to your website, blog, or booking page
We Do It All, So You Can Stay Focused on What You Do Best
Our newsletter service is designed specifically for busy professionals who want to market consistently without spending hours on content, design, or tech.
We handle everything from strategy and writing to layout and email distribution. Whether you need monthly updates, thought leadership pieces, or educational series, we tailor it all to fit your brand.
What’s included in our plan:
- Strategy call to define your voice and goals
- Persuasive content written for your target audience
- Professionally designed layout with your branding
- List management and automated delivery
- Monthly performance reporting and insights
Why Newsletters Work Especially Well for Service-Based Practices & Businesses
Your practice or business thrives on relationships. But relationships need nurturing. Newsletters let you stay in touch without being salesy. They help your clients feel connected to you—even when they’re not actively using your services.
If you’ve ever had someone say, “I forgot you did that!”… that’s a missed opportunity a newsletter could’ve prevented.
Newsletters are perfect for practices & businesses like:
- Medical, dental, and wellness practices
- Legal and accounting firms
- Real estate and property services
- Business consultants and coaches
- Financial advisors and planners
By showing up consistently with helpful, relevant content, you strengthen loyalty and create more opportunities for new clients/customers to find you.
Real Value, Real Results
Here’s how a solo CPA, realizes benefits after just three months:
“I’ve gotten two new clients from people who forwarded my newsletter. It’s also helped me reconnect with former clients who hadn’t heard from me in a while.”
Another professional, a real estate agent, sees newsletter engagement turn into several referrals from her sphere:
“People tell me they love the market tips and local insights. It makes them think of me whenever real estate comes up in conversation.”
Your newsletter when done right, does not just inform, it inspires action and makes you the go-to person in your local niche.
Still Not Sure If It’s Worth It? Here’s the Math.
Compared to print ads, postcards, or online ads, newsletters offer a significantly higher return on investment – even more so when you already have a client list. Recent research shows that regular newsletters return $35 to $40 for every $1 spent.
Email newsletters are:
- Affordable (no printing, no postage)
- Easy to track and optimize
- Personal and engaging
- Easily shared with just a click
- Proven to increase customer retention
Ready to Stay Top-of-Mind and In-Demand?
If you’re a service provider who wants to nurture relationships, boost referrals, and grow your practice or business without spinning your wheels on marketing… you’re exactly who we are here to serve.
Are you ready to discover how a custom newsletter can help you:
- Reinforce your brand
- Grow your email list
- Start more conversations with potential clients
If so, we offer a plan designed for professionals, growing practices, and small to medium businesses. No fluff, no complicated tech—just smart content, done for you.
👉 Let’s Build Your Newsletter Strategy.
Schedule a free consultation to discover how newsletters can help grow your practice/business…
without adding more to your current workload.
Call Tom at (615) 956-2123 or email
tom.gibbs@earthlink.net
“Be Seen Everywhere!”
Subscribe to our free monthly e-newsletter, “Brand Marketing Tips & Trends”
Brand Building Services for Small Business Owners and Entrepreneurs
Information
Brand Marketing Tips & Trends
A monthly e-newsletter filled with the latest news, trends and tips to help business leaders to market their brands more effectively.
Resources
Brand Marketing Tools & Products
An ever growing collection of tools, resources and services designed to provide businesses with the means to conduct brand marketing strategies.
Membership Program
Brand Marketing Services & Support
A multi-level program filled with content to assist in the development of a business’ brand marketing plan. This program consists of four levels of membership to meet the needs of a business based on their interests and budget. These levels are: Free Membership; Online Membership; Local Membership and Advanced Membership.
Frequently Asked Questions
What is Brand Marketing?
Brand Marketing is an ongoing process of promoting a business’ brand to their targeted markets in order to keep their brand top-of-mind and build credibility. The goal is to “Be Seen Everywhere” that their current and potential customers access on a regular basis. The media that is used to interact with markets includes: social, online, offline, video, email, print and networks.
How Do I Know if Brand Marketing Is Right for Me?
One of the biggest challenges for any small business is to find a way to keep a steady stream of customers coming into their store or buying their service. Specific advertising campaigns are a technique that is most commonly used to accomplish this goal. However, in order for an ad campaign to be effective, the target market needs to remember the ad long enough to respond to it while at the same time build enough credibility to make that market feel confident in spending their money at the business. With brand marketing, businesses focus more on these two goals instead of attempting to generate the immediate purchases of a product or service. So, if a business is looking to keep that steady flow of customers they need to include brand marketing in their overall marketing plan.
Does Brand Aware Pros Work With Any Sized Company?
Brand Aware Pros can work with any sized company, but we are focused on helping the small to mid-sized companies that may not be able to afford a full brand marketing department and staff.
Does Brand Aware Pros Offer Ongoing Brand Related Services?
Brand Aware Pros is based upon a membership program that provides an ongoing source of services, information and support to its members. Since marketing techniques are constantly changing in this digital age, Brand Aware Pros is committed to bring its members the latest resources and services in order to help keep up with the newest industry trends.
Does Brand Aware Pros Have A Specific Program For Startup Companies?
While we do not have a specific program for start ups, our membership program is designed to meet the needs of both established and start up companies that want to increase the visibility and expansion of their brand.
Why Is Brand Aware Pros A Membership Based Program?
The marketing industry is changing all of the time. Just think how many times Facebook has unexpectedly changed their business page design and functionality. In addition to Facebook, there are a multitude of other social media, various types of online media, offline media such as local publications and broadcast media, video media, email campaigns, and much more that a business needs to know how to utilize in order to remain successful. If a business leader tries to keep up with everything, they would not have time to run the rest of their business. The purpose of Brand Aware Pros is to curate the latest branding information, tools and services and make this content available to our members so they can apply it to their own brand marketing operations. This way businesses can easily keep up with the latest brand marketing strategies and tactics without taking a lot of time away from the day-to-day demands of running their business. Our membership program finds this information, packages it and delivers it to our members in a way that is easily adapted to their marketing mix.
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